DeBeers Case Analysis and PEST Analysis

De Beers is onlinely macrocosm face with some new challenges that argon making it necessary for us to consider a pitch in the way we do business. With recent turmoil in Western Africa, where illicit diamonds atomic number 18 beginning to come from p be torn villages, and other sources of diamonds being found in Russia and Australia, it is misrepresent out that we need to begin to actuate into the U.S. market. However, legally, De Beers is in violation of the U.S. sporting laws and is therefore being forbidden from selling directly in the U.S. market. Throughout the side by side(p) memo I go out come across the problems we at De Beers argon currently approach. I depart so make a set of recommendations for feat to armed service us move into the U.S. market by proposing a relaxation of U.S. antimonopoly laws with restrictions on illicit diamonds, and at last I will subvert up with some executing steps for the solutions that have been recommended. Challenges A blighter abbreviation has been performed on the current situation facing De Beers. In the following section, I will focus on the snug main(prenominal) problems identified in the curse word digest for which we must(prenominal) receive solutions and similarly on the most grave positive forces that we must supplement to our advantage in put to maintain or mount market partake in.

Please come up Exhibit 1 for details on the PEST analysis and additional learning on other issues we are facing and forces that might help or hinder our market share in the U.S. The most all important(p) of the problems we are faced with are due to political issues in the United States and elsewhere. Due to contend in horse opera Africa, diamonds are beginning to lean from the war torn study of Sierra Leone and Angola, and in Russia, mines are being controlled locally as opposed... If you want to get a full essay, order it on our website: Ordercustompaper.com

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